Wauvel

A CFO-level report
on your books.
Without the CFO retainer.

From a sample report

Gross margin

40.0 %

Days to get paid

61 days

Current ratio

1.99

  • Your first report is free — no credit card
  • Plain-English answers in about five minutes
  • On your schedule — daily, weekly, or monthly
  • Delivered to your inbox, Slack, or Teams
  • Written in a real CFO's voice, not generic AI
Try it now1-click setup

Connect QuickBooks

Link your books and pull a CFO-level report from live data — no exports, no uploads. We set up your account from your QuickBooks email.

Connect QuickBooks

Secure OAuth · read-only · disconnect anytime

EncryptedOnly your account can see itHow we handle your data →

Why Wauvel

What a $150–400/hour CFO would tell you, from $99 a month.

Most small businesses can't justify a fractional CFO, so they skip the monthly report or grind it out at 9pm on Sunday. Wauvel does the report for you — pulls your numbers apart, finds what's worth your attention, writes it in plain English.

5 min

From upload to a finished report

$99

A month to start — unlimited reports, first one free.

3–5

Things worth doing this month, straight from your numbers

0

Finance jargon you have to Google

Weighing your options? See how Wauvel compares to a bookkeeper, a fractional CFO, and DIY spreadsheets →

How it works

From a messy export to a clear answer, in four steps.

1

Connect or upload your books

Connect QuickBooks for a one-click pull, or export your P&L and balance sheet and drag them in — we handle the rest, including the messy line items most small business books have.

2

Calculate

A calculator engine runs the numbers: margins, cash position, how long customers take to pay, how much runway you have. Every figure is computed straight from your statements, so you can trace each one back to a line you recognize.

3

Translate

AI trained on the reviews Blake has written turns the numbers into plain English — what changed, why it matters, what you might do about it. The numbers land the instant they're computed; the written read follows a moment later.

4

Decide

You get a short report you can read in ten minutes — with three to five things worth doing this month. Set it to run daily, weekly, or monthly and it lands in your inbox, Slack, or Teams on its own. Show it to your accountant, your co-founder, or just yourself.

The honest part

Garbage in, garbage out

Your report is only as sharp as your books are clean — but you don't need perfect books to start. Upload what you have, messy corners and all, and we'll flag what's missing and how it would sharpen the report. Your first one is free. Clean detail in, clean report out.

What you get

The questions your monthly report answers.

01

Am I making money?

A clean view of revenue, costs, and profit for the period — and how that compares to last month and last quarter. The bottom line, with context.

02

Where is my cash actually going?

Cash on the balance sheet is one number. Cash tied up in unpaid invoices, inventory, or slow-paying customers is another. We show you the difference, in dollars.

03

Better or worse than last month?

Every number sits next to the prior period, with the change called out. No guessing whether things are trending up or down.

04

What should I do this month?

Three to five specific things worth your attention, tied to what the numbers actually say. Not generic advice — your situation, this month.

05

What should I ask my accountant?

A short list of questions worth bringing to your CPA or your next planning conversation. The right questions are half the work.

06

Something you can actually share.

A clean PDF you can email to your accountant or your investor. No Wauvel branding. Just your business, on a page.

Want to run a few of these numbers yourself first? Try the free break-even, runway, and cash-flow calculators →

Delivery

Your reports, when and where you want them.

A report you have to remember to run is a report you'll skip. Put it on autopilot — the cadence you pick, in the place you already look.

On the schedule you choose

Daily, weekly, monthly, or your own cadence. The full monthly review when your books close — plus lighter daily or weekly digests that keep cash, invoices, receivables, and runway in front of you in between.

To your inbox, Slack, or Teams

Connect Slack or Microsoft Teams and your reports and digests post straight to the channel your team already works in. Prefer email? It lands there too — CC your bookkeeper or co-founder so everyone's on the same page.

Only when it matters

Set thresholds — low cash, a customer slipping past due, a big transaction — and have a digest ping you only when something trips. No noise on the quiet days.

Works with the tools you already use

QuickBooks is a trademark of Intuit Inc. Slack is a trademark of Salesforce, Inc. Microsoft Teams is a trademark of Microsoft Corporation. Wauvel is an independent integration and is not endorsed by, affiliated with, or sponsored by these companies.

Founder

Blake Ekelund

Finance · Founder of WorkChores

See the full background on LinkedIn →

I've spent my career in finance — CFO-level work at two companies, both through an acquisition, and, as founder of WorkChores, the same analysis for small businesses across a lot of industries.

It's the same job every time: read a company's numbers and turn them into a decision. Do enough of them and the patterns get familiar — the profitable business quietly short on cash, the margin slipping under growth, the one customer who's really the whole risk. Wauvel is that read, handed to you every month.

I built it to be a report I'd put my name on: calculated straight from your books, written in my method — not a generic AI prompt — and every line yours to edit.

If something in your report doesn't make sense, email hello@wauvel.com. You'll hear back from a human.

Shipping

We ship every week. Here's the proof.

No roadmap theater, no waiting on a committee — a small, fast team improving the product constantly. The receipts:

  • NewJul 5

    Ten workhorse VBA macros in the Excel library

    The automation patterns analysts actually use every day — last-row loops, paste-values, looping every sheet, conditional row deletes, copy-and-append, the speed wrapper, in-memory arrays, Dictionary group-by, filter-and-act, and find-by-header — each with a live before/after demo.

  • NewJul 4

    Reports on your schedule, delivered where you work

    Schedule the full monthly review or lighter daily/weekly digests — cash, invoices, A/R & A/P, runway — and have them land in your inbox, Slack, or Microsoft Teams. Alert-only mode keeps quiet days quiet.

  • SecurityJul 2

    Locked down with a strict Content-Security-Policy

    Enforced a strict CSP across the app and published a security.txt (RFC 9116) so researchers have a clear way to reach us — part of keeping your financial data boring and safe.

Your data

Your numbers are yours.

Financial data is sensitive. Here's exactly what happens to it — whether you upload files or connect QuickBooks — written out so you can decide if you're comfortable before you hand Wauvel a single number.

Encrypted in transit and at rest

Your files travel over HTTPS and sit on encrypted disk storage. Standard for any modern web app — but worth saying out loud.

Only your account can see your data

Per-user storage paths plus database row-level security. Even our infrastructure can't pull up your numbers without going through the same auth wall you do.

Connected through Intuit, never your password

QuickBooks links over Intuit's official sign-in, so your QuickBooks credentials never reach us. The tokens that authorize the connection are encrypted on our side and never stored in plaintext.

QuickBooks access is read-only — and yours to cut

We only pull your financial reports — profit & loss, balance sheet, cash flow. We can't write to, change, or move anything in your books. Disconnect anytime and we revoke the access at Intuit and delete the connection.

Read by Claude, never used to train models

The AI that reads your statements is Claude, by Anthropic. Their API terms explicitly forbid training on customer data. Your numbers go in, your commentary comes back — that's the loop.

Never sold, never shared

No data resale. No analytics piped to third parties. No advertiser pixels. Your data exists for your reports — that's it.

Delete your data anytime

Email hello@wauvel.com and we'll wipe your files and reports inside 24 hours. Self-serve deletion lands in the dashboard soon.

The AI doesn't know whose books it's reading

Your name, email, business name, and file name never reach Claude. The model sees the numbers and the line-item categories, then writes the commentary blind to who you are.

Pricing

Here's what it costs.

Your first report is free, no card required. After that, three tiers — all with unlimited reports — from $99/mo: the report itself, a forward forecast, and a CFO you can talk to. Cancel anytime.

Start free

Live dashboard

Your numbers, always on.

Free

Connect QuickBooks and see cash, runway, and revenue live — refreshed daily. Plus one full report on your own books. No card required.

Get the free dashboard →

CFO Reporting

Know what happened.

$99/mo

or $990/yr — two months free

Unlimited plain-English reports on your numbers — the full monthly review whenever you close your books, plus scheduled daily or weekly digests to your inbox, Slack, or Teams.

Choose Reporting
Most popular

CFO Forecasting

See what's coming.

$149/mo

or $1490/yr — two months free

Everything in Reporting, plus the forward look: a rolling cash forecast and a calendar of what's landing and what's due.

Choose Forecasting

CFO Reasoning

Decide what to do.

$199/mo

or $1990/yr — two months free

Everything in Forecasting, plus an unlimited CFO you can talk to — grounded in your own numbers, on every report.

Choose Reasoning

Not sure it's worth it? See how these prices stack up against a bookkeeper or fractional CFO →

Wauvel is licensed for a single business. Using it for client work — bookkeeping, advisory, or fractional CFO services? A Partner plan is required — get in touch →

FAQ

Questions, answered.

How much does Wauvel cost?

Your first report is free — no credit card. After that there are three plans, all with unlimited reports: CFO Reporting at $99/mo, CFO Forecasting at $149/mo, and CFO Reasoning at $199/mo. Annual billing is two months free, and you can cancel anytime.

Is the first report really free?

Yes. Your first monthly report is free and doesn't require a card. You only pay if you choose to keep generating reports after that.

Do I need QuickBooks to use Wauvel?

No. You can export your P&L and balance sheet and upload them, or connect QuickBooks Online for a one-click pull. Either way we handle the messy line items most small-business books have.

How long does a Wauvel report take?

About five minutes, from upload to a finished, plain-English report you can read in ten.

Can I get reports automatically, on a schedule?

Yes. Wauvel can generate reports on the cadence you choose — daily, weekly, monthly, or a custom schedule — and deliver them on their own. The full monthly review runs when your books close; lighter daily or weekly digests keep cash, invoices, receivables, and runway in front of you between reviews.

Does Wauvel work with Slack or Microsoft Teams?

Yes, both. Connect Slack or Teams and your reports and scheduled digests post straight to the channel you choose, so your numbers land where your team already works — not just your inbox. Send to email, Slack, Teams, or any combination.

Is my financial data secure?

Your files are encrypted in transit and at rest, and only your account can see them. The AI that reads your statements is Claude, whose terms forbid training on your data — and your name and business never reach the model. We never sell or share your data.

Is Wauvel a replacement for an accountant or CFO?

No. A Wauvel report is a starting point for decisions, not professional financial, tax, or accounting advice. Material decisions should be reviewed with a qualified CPA or advisor.

The fine print, plainly stated

AI-generated content

Reports generated by Wauvel use AI analysis of financial data you provide. The system can make mistakes. Reports are a starting point for discussion, not professional financial, tax, or accounting advice. Material decisions should be reviewed with a qualified CPA, CFO, or advisor before you act.

Liability

Wauvel makes no warranty as to the accuracy, completeness, or suitability of generated content for any particular purpose. You retain responsibility for the accuracy of input data and for reviewing all output before sharing it.

See where your business actually stands.

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